दिल्ली वालों को पसंद नहीं आ रही बियर, अचानक करोड़ों रूपए घटी बिक्री- जानें कारण

दिल्ली में हर रोज लाखों लोग बियर पीते थे, लेकिन हाल ही में खबर आई है कि May के महीने में पिछले साल के मुकाबले 52 फ़ीसदी लोगों ने बीयर पीना बंद कर दिया है

दिल्ली के लोगों ने बीयर खरीदना क्यों कम कर दिया. आखिर दिल्ली में बीयर खरीदने में लोगों को क्या परेशानी हो रही है

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इस साल May के महीने में 83 लाख लीटर बीयर की बिक्री हुई है, जबकि पिछले साल 173 लाख लीटर बीयर बिकी थी

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2023 के पहले 5 महीने में 311 लाख लीटर बीयर की बिक्री हुई है जो कि पिछले साल के मुकाबले 43% कम है.

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कोरोना काल के बाद से ही दिल्ली में बीयर की बिक्री में 40% से ज्यादा गिरावट देखने को मिली है

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2019 में कोविड महामारी आने से पहले दिल्ली में May के महीने में 126 लाख लीटर बियर की बिक्री हुई थी

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एक्साइड विभाग का कहना है कि कम गर्मी की वजह से इस बार बीयर की बिक्री कम हुई है

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May के आखिर तक तापमान नॉर्मल रहा है

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वही उद्योग सूत्रों के अनुसार बिक्री के पीछे कम ब्रांड और वैरायटी, दुकानों पर ठंडी बियर का न मिलाना

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स्टॉक की कमी और राज्य में कंपनियों का कम मार्जिन जैसा कारण बताया गया है.

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